Digital Strategy/UI and UX Design

Fraser Motorcycle was looking to refresh their digital identity with a whole new website. Creating a dynamic and responsive digital experience to better engage with the motorcycle community.
A content plan grounded in understanding the audience and their journeys across the site helped created a more engaging, informative, friendly experience.
Implementation of a new Content Management System has allowed for a flexible, easy to manage solution.

Design direction and sitemap

Digital Agency: Little Sydney – Creative and Digital Design: Baptiste C David